Publications
Here you will find my most prominent publications, although I’ve also written dozens of articles, user manuals and help files.
#1 best-selling book — LASER SCANNERS: Technologies and Applications
Laser scanners are the engines inside some of today’s most important products, including 3D printers, self-driving cars, laser show projectors, barcode scanners and medical imaging systems. However, engineering schools and universities generally don’t teach students about laser scanners, or how they might be used to create brand new products.
I wrote this book as a practical guide to help people understand laser scanners well enough to apply them toward the development of new products. For the most part this is a high-level guide, not an in-depth treatise. However this book does go into depth on certain galvanometer-related topics.
The Success Secret
The world-famous Jack Canfield, author of the Chicken Soup for the Soul series, sought out business authors to contribute to this new book. It was great fun working with Jack and the other authors (all of whom were more famous than me), and at 57 chapters and 525 pages, it’s certainly the biggest book project I’ve ever been involved with. Like the Chicken Soup for the Soul series, this too became a best seller.
The Only Business Book You’ll Ever Need
WIN: 35 Winning Strategies from today’s leading entrepreneurs
A collaborative effort on the part of 35 executives, each of whom contributed a single chapter. In my chapter (Chapter 34) I discussed the process of niching, and gave examples of how companies were able to access niche markets with specialized products, and do so with little effort. The book became an Amazon.com best-seller.